I have some real exciting news for you, it already is, if not months, if not, yeah, so longer. Such as orange juice. Orange juice is one of my favorite examples because you think, okay, frozen from concentrate orange juice, that's clearly being stored. People know that that's not fresh. But the fresh not from concentrate, the Tropicana you buy in a carton at the store, that seems like that must've been squeezed quite recently. I mean, we all have a sort of organic sense of how long juice might last. It's only a few days, maybe a week. It can't be that old, but actually, and it's a sort of an astonishing process. As it turns out, if you strip all of the oils out of the orange juice and the oxygen and you just de-oil it and de-aerate it, you are able to store it in a tank under a blanket of nitrogen, which sort of looks like the head on a beer.
And the tank is like six Olympic swimming pools full. It's gigantic. When they say juice tank, I mean, these things are monumental. It looks like those gas holders you see, those big cylinders, they're huge. And that juice is able to be stored in there. It's stirred around by a giant ice cream paddle just to keep it in motion so it doesn't settle. It can be stored in there for months, again, years. I mean, you don't want to store these things for long, because you're losing money just by having it sit there, but you can, and so people do. And then just immediately as the orange juice leaves the facility, you add back the things you took out. So de-oiling and de-aerating is really interesting. It sounds like, oh, that's fine. Whatever. Turns out all the flavor is in these oils. I mean, that's all the flavor volatiles.
It's also all the nutrients, things like all that vitamin C that you think you're getting when you drink orange juice, that's all stripped out. So what do you have? You have sugar water, that's what it is. It's orange colored sugar water, and you add that back in as it leaves the plant, but you don't have to add it back in in exactly the same levels it came out as, it's not like a one-to-one thing, this orange had this flavor molecules in it, so we're going to add them back. No, it's an entire tank full. You just add back the right amount and the right amount is a different formula for each company that produces orange juice.
And of course, if you think about it it's like, yes, how does Tropicana stay tasting the same all year round? I mean, I have an orange tree in my back garden, because I live in LA and I know that when I harvest in January, the juice does not taste the same as when I harvest them later in the season. The April oranges are much sweeter, there's much less tartness. There's just a more floral quality to it. You can tell the difference. Again, this is a very Angeleno thing to say because there's a lot of fruit.